MARKETING COMMUNICATION DIGEST

Freedom of speech  is the right to articulate one's opinions and ideas without fear of government retaliation or censorship, or societal sanction. The term  freedom of expression  is sometimes used synonymously, but includes any act of seeking, receiving and imparting information or ideas, regardless of the medium used. Freedom of expression is recognized as a human right under article 19 of the Universal Declaration of Human Rights and recognized in international human rights law in the International Covenant on Civil and Political Rights (ICCPR). Article 19 of the UDHR states that "everyone shall have the right to hold opinions without interference" and "everyone shall have the right to freedom of expression; this right shall include freedom to seek, receive and impart information and ideas of all kinds, regardless of frontiers, either orally, in writing or in print, in the form of art, or through any other media of his choice". The version o...

Everyone was talking about it. United seems not to have thought enough about it Two young girls, traveling on so-called "Pass Rider" friends-and-family tickets - and reportedly wearing leggings - were stopped from boarding a United flight from Denver to Minneapolis, while a third happened to have a dress with her to cover up her leggings. All this while, their dad apparently wore shorts, which were deemed just fine. One of the girls was said to be only 10 years old. Twitter roared with disbelief, especially when United's Twitter account reacted with cold quotes from a rule book. How could United behave this way, and why? Here are the five ways United showed a considerable lack of emotional savvy: 1.  When you're enforcing rules, think about  how  you enforce them United claims that the leggings rule is in place because anyone flying on these special tickets has to follow the company's dress code, as they are deemed to be representing the air...